The World of Noir

It has always been the most provocative act of rebellion for a woman to love herself. Noir was founded for women who dare. A media outlet and design studio established by Kristin Prim, we aim to exist as a beacon of knowledge, stimulation, provocation, and inspiration for the evolved female in today's contemporary world.

What Do You Feel Makes a Provocative Woman?

“I think a provocative woman incites a reaction, creates motivation, and inspires change.”

— Dita Von Teese

“Being rebellious, but in the best sense of the word, where you take your power back – you fight.”

— Paz de la Huerta

“A great sense of self.”

— Janice Dickinson

“Brains and heart.”

— Alison Mosshart